I’m a content strategist, podcast producer, and community engagement leader with over 20 years of experience in content marketing, social media, and e-commerce. My expertise lies in building dynamic content ecosystems, driving SEO and audience growth, and developing branded podcasts and blogs that educate, engage, and inspire.
As Senior Director of Content at List Perfectly, I lead content strategy, development, and seller engagement.
My current work with List Perfectly includes:
The Seller Community Podcast – Now in its fourth season with 200+ episodes and over 90,000 downloads, ranking in the top 10% of global podcasts
The Seller Community Blog – A leading reseller resource with 250+ posts, consistently ranking in the top five most-visited pages on ListPerfectly.com.
Seller Outreach & Engagement – Hosting live events, webinars, and YouTube shows to connect with and educate the reseller community.
Content & Social Strategy – Managing LinkedIn engagement, website content, and content marketing initiatives that fuel brand growth
Previously, at eBay, I managed content and technical projects for the eBay Online Community, a platform with 2 million unique monthly visitors. As a co-host and producer for the eBay for Business Podcast, I helped it reach the top 10% of downloaded podcasts worldwide. I’ve also represented eBay at major events like eBay Open, EcommChicago, Podcast Movement, and more.
Beyond my corporate roles, I founded dascontent media, offering e-commerce consulting, podcast strategy, and content marketing solutions. I’ve worked with brands like Microsoft, Quontic Bank, Pathway Genomics, and many other businesses and brands to build compelling content strategies that increase engagement and drive conversions.
Key Skills & Strengths
Community & Engagement – Building and managing online communities that foster loyalty and advocacy
Content & SEO Strategy – Creating high-performing blogs, articles, and branded content that increase traffic
Podcast Production – Developing, hosting, and producing successful podcasts that grow audiences
E-Commerce & Reselling – Hands-on selling experience on eBay, Poshmark, and Mercari, with deep knowledge of marketplace trends
I’m passionate about helping brands, creators, and businesses connect with their audiences through strategic content and community building. Let’s collaborate and create something impactful!
Friends I've worked with and recommend...if I can't do it, they can!
List Perfectly for e-commerce solutions, online selling, and crossposting.
Sapient Creative Solutions for marketing services, content development, and digital solutions.
Zingpop Social Media for social media coaching and email marketing solutions for small businesses
DesignStew for graphics and design.
Army of Writers for writers, editors, graphic artists, journalists, social media experts and instructional designers.
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